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Runbooks (internal, unlisted)

Reusable, abstracted runbooks distilled from real operational work. No customer, pricing, or vendor specifics — concrete targets are referenced only via the local-only decoder.

RunbookWhat it covers
Watermark systemEdge-cache variant delivery, the referrer-blind page-rule “lottery”, probe methodology
Referrer cohort & delivery policyHow a referrer cohort drives the variant decision; no-referrer/dev defaults; reverse-leak policy
Safe deploysPre-flight gates, atomic-vs-non-atomic deploys, post-deploy verification
Staged rolloutsBlast-radius ordering, canary → batches, soak windows, advance gates
Reverting deploysDual-lane rollback, kill switches, residual-risk cleanup
Cost-safe cache purgingTrickle-purge, pre-wave cost gate, the cache-busting permanent-cost trap, circuit-breakers
HOT-set managementRedirect-set freshness, decay cadence, size budgets
No-referrer trafficClassifying missing-referrer traffic (servers vs eyeballs); dev/local detection
Monetization leverage methodRanking which embedding hosts to watermark for conversion vs cost control
Internal docs publishingKeeping internal trees out of public builds

🔒 The local-only decoder (the internal decoder — not published) maps code names to real sites/customers and is never committed or deployed. Keep it that way.